Overview: Former President Donald Trump’s Truth Social app is reaching out to influencers, including those who post overtly anti-Trump content, in an attempt to get them to join the app early.
Truth Social staff sent letters to various influencers using the email address “[email protected],” which is related to the app’s parent firm, the Trump Media and Technology Group, according to Axios (TMTG).
Jeremy Jacobowitz, who has 159,700 TikTok followers, and food and travel writer Gillie Houston, who has 106,000 Instagram followers, were two influencers that received Truth Social invitations, according to Axios. Jacobwitz posted about receiving the email on TikTok:@jeremyjacobowitz should become a truth social influencer? #greenscreen #trump #socialmedia #socialmediainfluencer ♬ Monkeys Spinning Monkeys – Kevin MacLeod & Kevin The Monkey. The email asks Jacobwitz if he’d like to “reserve” his “preferred username/handle” when the site launches is “late February/early March.”
Because of her anti-Trump sentiments, Houston told Axios that she will not react to the request. Meanwhile, on his TikTok profile, Jacobowitz has explicitly anti-Trump stuff, including a video calling Trump the “dumbest human ever.” Truth Social and TMTG representatives did not immediately respond to Insider’s request for comment.
The former president’s Truth Social app was billed as a way for him to “stand up to the tyranny of Big Tech.”
Users may not “disparage, tarnish, or otherwise injure, in our opinion, us and/or the Site,” according to Truth Social’s terms of service, which state that users may not “disparage, tarnish, or otherwise harm, in our opinion, us and/or the Site.” After working with tech startup Hive, which can scan platforms for banned content, Insider’s Tom Porter reported this week that the site will employ AI to automatically filter some messages.
Along the way, the platform has hit a few stumbling blocks. In October, Twitter users had just two hours to sneak into the app’s test page and create dummy profiles for Trump and former Vice President Mike Pence, exposing vulnerabilities.
After reports that it had taken source code from decentralised social network Mastodon, Truth Social was given a 30-day deadline and a warning to stop infringing a licence agreement. It also missed a November deadline to release the official beta version of its software, which was set for November.
According to its app store listing, Truth Social will launch on February 21, Presidents’ Day.